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In developing countries like South Africa, income generation and survivalist strategies are essential. Addressing massive unemployment, support organizations often combine job and enterprise creation initiatives, offering training and skills development that may lead to either. Our experience has shown that creating successful enterprises, which generate jobs and aim at sustainable growth, require a very specific mindset and motivation.
In studies such as the Global Entrepreneurship Monitor (GEM) report, it is quite clear that education is an ingredient that is sorely lacking in this regard and is essential from a primary school age.
Entrepreneurship is the backbone for economic growth as proven by many economies internationally. Especially in South Africa, enterprise development fuels much needed job creation. Entrepreneurship fosters financial self-sufficiency and spreads income generation and prosperity across a broader constituency of the nation.
We are inspired to address this challenge.
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